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Singapore uses data analytics to improve bus services
November 26,2014   By:Xinhua

SINGAPORE, Nov. 26,2014-- Singapore's Land Transport Authority received an award on Monday for using data analytics to improve the local bus services.

The authority has been analyzing data to optimize the deployment of buses. It did so by analyzing the information stored in the fare cards of commuters since 2012 to understand the travel patterns and demands.

Such information allows the transport regulator to identify areas with a large number of passengers during peak hours and increase the number of buses in these areas.

The authority has also put in place apps to let commuters check the estimated arrival time of a bus at a given bus station. It also plans to launch an app that allows passengers to see the location of taxis on a map and taxi drivers to see the locations of passengers. This will help reduce the waiting time for both the passengers and the drivers.

"By providing commuters with more meaningful and intuitive information, they (passengers) will be able to make better decisions when they travel on buses and trains, and enjoy a smoother commuting experience," said Chew Men Leong, Chief Executive Officer of the authority.

The Most Innovative Use of Infocomm Technology in the public sector category made the transport authority one of the four top winners at the National Infocomm Awards organized by the Infocomm Development Authority of Singapore and trade body Singapore Infocomm Technology Federation.

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